In The Tipping Point, the author described different traits/components/characteristics/contributors to making an event/person reach a point of taking them over some sort of threshold. For example, describing three types of critical "players": Connectors, mavens, and salesmen. He also describes what he calls, "The stickiness factor" and "The power of context". Gladwell uses different examples and case studies to illustrate his points.
I often wonder what the process is for authors writing books. I guess it would depend on the topic and the style of the author, but until a couple years ago, I never considered that an author would need to do research for his/her book (except for non-fiction, which I assumed would obviously need knowledge of a particular topic). I also had a similar revelation about filmmakers. To come up with a finished product must take a lot of background work and with the types of books that Gladwell writes, I wonder how many people are supporting the process. Would he be researching all of the ideas himself, or would there be an academic/researcher (or someone like a research assistant?) who would help provide evidence of his claims. His books have footnotes/endnotes where he's referencing other people's work so I wonder how he goes back and forth between the narrative text and his references. Would it be very similar to the process that I take when I write, I wonder?
Anyway, I thought this book was just as accessible for a hesitant reader as Outliers was, but not quite as juicy. I would still recommend it because it does give further insight into life and interactions and who doesn't want to try to better understand how the world works?
- picture courtesy of www.chapters.indigo.ca
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